Phich is best known for her yellow, sculptural paintings that resemble sticky notes. On these surfaces, she writes short quotes and personal messages by hand, turning a familiar object of daily life into something more poetic and lasting. A sticky note is usually temporary, used to hold a passing reminder before being thrown away. In her practice, however, it becomes a small monument to memory, affection and unspoken emotion.
This idea is at the heart of NOTE, a project originally titled The Sticky Notes Project. The series was born in Amsterdam, during a time when Phich was searching for a way to communicate with her loved ones. Rather than using grand gestures, she turned to simple sentences: words she wished to say to her family, as well as meaningful phrases shared with her by others. Through art, these fragments are preserved and transformed into objects of feeling.
There is a quiet tenderness in this process. The works do not try to explain everything. Instead, they hold space for what is often left unsaid: gratitude, encouragement, longing, comfort or love. By choosing the form of a sticky note, Phich brings emotional weight to something ordinary. She reminds us that a brief sentence, when given at the right moment, can stay with someone for a long time.
Alongside her sculptural paintings, Phich also develops a vibrant series of digital illustrations. These works capture scenes from everyday life through bold, contrasting colors and playful compositions. They reflect her curious spirit, adventurous lifestyle and openness to travel, learning and new experiences. Whether observing daily routines or moments of movement, her illustrations carry the same belief that beauty can be found in simple things.
Her work can be described as part of the “hopecore” movement, a celebration of intentional optimism and the pursuit of joy in a complex world. Yet Phich’s optimism does not feel naïve. It is gentle but deliberate, suggesting that hope can be practiced through attention, kindness and the willingness to keep looking for light.
In both her paintings and illustrations, Phich builds a visual world that is warm, personal and deeply relatable. Her art speaks in a language that feels close to daily life, but it also opens a wider emotional space. Viewers are invited not only to see her memories, but to think about their own: the words they have received, the words they have never said and the small reminders that have helped them move forward.
Through NOTE and her broader practice, Le Viet Ha turns ordinary fragments into lasting reflections. Her art proves that meaning does not always arrive in dramatic form. Sometimes, it appears quietly, like a handwritten message on a yellow note, waiting to be read at the right time.