In Vietnam, a new story of craftsmanship is unfolding, one distilled from sunlight, soil, and spirit. From the lush sugarcane fields of the Mekong Delta emerges a refined expression of Southeast Asian artistry: Vietnamese craft rhum, where French savoir-faire meets local soul.

At Bờm Kitchen & Wine Bar, Vietnamese flavours are not reinvented, they are quietly reawakened. Familiar tastes from kitchens, markets, and family tables are guided forward with modern craft, resulting in dishes that feel both reassuringly known and beautifully refreshed, carrying heritage with grace into the present moment.

As the F&B and hospitality industry increasingly shifts toward prioritizing local and seasonal ingredients, local cuisine is becoming a new standard rather than a passing trend. This transformation not only reshapes menu development but also requires a restructuring of supply chains and operational models across the industry. As culinary narratives become more deeply tied to local identity and sustainability, industry connection platforms endorsed by the Ho Chi Minh City Department of Industry and Trade, such as Food & Hospitality Vietnam 2026, underscore the sector’s need for shared solutions and meaningful dialogue during this period of transition.