In Thảo Điền, MAD Wine Bar & Eatery has earned its following through sincerity and discernment. Built on a serious love of wine and an unforced sense of hospitality, it invites discovery without ceremony—where expertise feels human, conversation flows easily, and every bottle is chosen to be shared.
Set within the leafy neighbourhood of Thảo Điền, MAD Wine Bar & Eatery has quietly established itself as one of Vietnam’s most compelling wine destinations. Its appeal lies not in spectacle, but in an unwavering commitment to substance—where wine is approached with respect, curiosity, and warmth.
MAD was founded by Camilla, Casper, and Mary, whose hands-on presence shapes both the programme and the atmosphere. Casper and Mary, CMS-certified sommeliers, bring technical rigour to the selection while remaining deeply attentive to accessibility. Knowledge here is generous rather than performative, guiding guests with clarity and ease.
The wine list, now exceeding 600 bottles, is among the most carefully curated in the country. It moves confidently across regions and styles, balancing everyday pleasures with rarer, character-driven finds. Each bottle earns its place through intention and integrity, encouraging guests to explore beyond the familiar without pressure. Prices are considered, reinforcing the belief that great wine should invite participation, not hesitation.
The setting reflects this philosophy. The room is warm and composed, designed for lingering rather than display. Guests arrive for a glass after work, stay for conversation, and often return for tastings, winemaker evenings, or producer-led events that deepen understanding and connection. Small plates from the kitchen are thoughtfully restrained, supporting the wine without distraction.
Over time, MAD has become more than a bar; it is a meeting point for a community bound by shared curiosity. Regulars recognise familiar faces, newcomers feel immediately at ease, and the rhythm of the space remains unforced and welcoming.
This approach was recognised when MAD Wine Bar & Eatery was named Winner – Best Wine Bar at the Gourmet Vietnam Awards 2025. The accolade reflects years of steady dedication, consistency, and the trust of guests who return not for novelty, but for authenticity.
MAD continues to evolve, expanding its list and experiences while remaining grounded in its founding principle: wine is most meaningful when enjoyed with openness, generosity, and genuine connection.