Where Design Meets the River
An Italian Ode to Movement in Saigon
On the Saigon River, Italian craftsmanship unfolds as an experience of motion, taste, and design. Marking Made in Italy Day 2026, this curated journey brings together yachting innovation, fine wines, and culinary artistry, offering a rare perspective on how Italian excellence continues to shape global luxury and emerging markets like Vietnam. 
Aussie Beef & Lamb
Where Fire, Flavor, and Culture Converse
This summer, Australian Beef & Lamb arrives in Vietnam not as a distant premium ingredient, but as a living, evolving story told through the hands of Asian chefs. Led by Meat & Livestock Australia in collaboration with Australian Trade and Investment Commission and Golden Gate Group, the campaign reframes red meat through a lens that feels immediate, social, and deeply connected to contemporary dining culture.
A Toast To Excellence
Vietnam’s Best Sommelier in French Wines 2025 Announced
The Vietnam Best Sommelier in French Wines 2025 (VNBSMFW) – part of the “Taste France” campaign organised by the French Ministry of Agriculture – has successfully concluded after attracting more than 50 participants from Ho Chi Minh City, Da Nang, and Hanoi. Following the Semi-Final round, four outstanding contestants advanced to the Grand Final.
The Kaiseki
Kyoto Meets Saigon
On the evenings of April 10 and 11, 2026, The Kaiseki Kyoto Meets Saigon brought together the quiet precision of Kyoto and the refined sensibility of Saigon, welcoming twelve guests each night into an intimate omakase experience defined by seasonality, restraint, and an exceptional attention to detail.
Saigon’s New Culinary Collective
A Curated Dining Destination
Situated at a prime “diamond location” at the intersection of Nguyen Hue, Dong Khoi, Le Loi, and Le Thanh Ton streets, Union Square officially introduces four entirely new dining concepts on Level 3—forming a refined and diverse culinary ecosystem in the heart of Ho Chi Minh City.
 
Spain Top Wines In Vietnam
A Dialogue of Terroir Across Continents
ENASIA and CASICO unveiled the first edition of Spain Top Wines in Vietnam, an event that quietly marked a new chapter in the international journey of Spanish wines. More than a simple gathering, it became a meeting point where heritage, craftsmanship, and ambition converged, establishing itself as the most significant Spanish wine showcase ever held in the country.
Food & Hospitality Vietnam 2026
In Step with Rising Industry Standards
The wave of F&B and hospitality skills competitions in Vietnam is rapidly gaining momentum, reflecting the growing need to standardize workforce competencies and elevate service quality in an increasingly competitive market, with each platform contributing to a dynamic and diverse industry landscape. In this context, Food & Hospitality Vietnam 2026, under the endorsement of Ho Chi Minh City Department of Industry and Trade and in collaboration with reputable associations such as Vietnam Hotel Association, World Association of Chefs’ Societies, and Vietnam Executive Housekeepers Association, is not merely a competition or professional activity but a convergence point of values, craftsmanship, brand presence, solutions, and partnership opportunities, all within a comprehensive exhibition and trade ecosystem.
When Local Cuisine Becomes the Common Language
As the F&B and hospitality industry increasingly shifts toward prioritizing local and seasonal ingredients, local cuisine is becoming a new standard rather than a passing trend. This transformation not only reshapes menu development but also requires a restructuring of supply chains and operational models across the industry. As culinary narratives become more deeply tied to local identity and sustainability, industry connection platforms endorsed by the Ho Chi Minh City Department of Industry and Trade, such as Food & Hospitality Vietnam 2026, underscore the sector’s need for shared solutions and meaningful dialogue during this period of transition.
 
The Grand Tasting at Spain Top Wines in Vietnam
After 10 editions successfully held in China, with over 18,000 visitors accumulated in over 30 cities, Spain Top Wines goes to Vietnam to become the biggest Spanish wine event ever held in the country.
The Reverie Boutique
An Elegant Rendezvous & Curated Gifts
As part of the refined world of The Reverie Saigon, The Reverie Boutique has unveiled a new look, reimagined as a premier destination for luxury lifestyle experiences. Located on the first and second floors of the iconic Times Square building, the boutique is a curated haven for exquisite gifts, signature The Reverie Saigon mementos, and sophisticated artisanal products handcrafted by Vietnamese makers. At the same time, The Reverie Boutique serves as an elegant meeting point in the heart of Saigon, perfect for indulging in gourmet pastries, premium beverages, and light bites.
The Rising Collective
Vietnam’s Highly Recommended Culinary & Hospitality Stars
The Highly Recommended distinction of the Gourmet Vietnam Awards 2025 celebrates more than excellence it honours the voices, visions, and values shaping Vietnam’s evolving gastronomic identity. From spirited bistros to world-class resorts, this distinguished collection reflects creativity, resilience, and the nation’s growing confidence on the global stage.