Bún, or rice noodles, is described by Vũ Bằng as a delicacy no Vietnamese could resist, has long been a cultural essence of old Hanoi – evoking images of women cooking beside street-side baskets in narrow alleys. At V-Senses Cafe – Vietnamese Heritage House in Da Nang, those simple yet profound flavors are gathered once more, reviving forgotten memories in today’s fast-paced culinary world.

As the first rays of sunlight broke over the turquoise sea, more than 500 runners from across Vietnam and beyond set off in the “Save Turtles Run 2025.” Now in its fourth season, the race once again affirmed its spirit of resilience, community, and commitment to spreading love for nature while raising awareness for the conservation of sea turtles – ancient guardians of Côn Đảo’s oceans.

Sofitel Saigon Plaza is delighted to unveil Fleurs de Millésime, a remarkable art collection in collaboration with Vụn Art, a distinguished Vietnamese art gallery dedicated to empowering disabled artisans through handmade creations crafted from discarded fabrics.

The 19th Ho Chi Minh City International Travel Expo – ITE HCMC 2025 will take place from September 4–6, 2025 at the Saigon Exhibition and Convention Center (SECC), Tan My Ward. Marking its 19th edition, the event continues its journey toward becoming one of the Mekong region and Asia’s most prestigious international tourism promotion platforms.

HorecFex Vietnam, in collaboration with the Vietnam Hotel Association and the Ariyana International Convention Centre, announces HorecFex 2025 – the Exhibition and Forum for Innovation and Technology in the HORECA industry – taking place in Da Nang on August 26–27, 2025.

From 8 to 20 August 2025, Saigon Café at Sheraton Saigon Grand Opera Hotel invites guests to embark on “Ticket to Indonesia,” an immersive journey into the flavours and traditions of the world’s largest archipelago. Part of the hotel’s “Ticket to Asia” series, the event marks the 70th anniversary of diplomatic relations between Vietnam and Indonesia, celebrating both culinary artistry and cultural connection.